{"title":"Pureology Strength Cure","description":"","products":[{"product_id":"pureology-strength-cure-shampoo-266ml","title":"Pureology Strength Cure Shampoo 266ml","description":"\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cp\u003eBring back your good hair days. Underneath damaged hair, the healthy hair you had before remains. Reveal it with the Pureology Strength Cure gentle repair shampoo. By removing dull residue, hair is stronger, softer and shinier with maximum growth potential.\u003c\/p\u003e\n\u003cp\u003eStrength Cure features exclusive Asta-Repair with Astaxanthin, a powerful nature-derived antioxidant, plus Keravis, Ceramide and Arginine to help heal and repair damaged, micro-scarred hair. Strength Cure replaces the Cysteine bonds to restore strength and add softness, while exclusive AntiFade Complex protects colour vibrancy. The signature aromatherapy blend is lavender, honey, peach and vanilla.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cp\u003e\u003cstrong\u003eBENEFITS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eConcentrated fortifying shampoo\u003c\/li\u003e\n\u003cli\u003eRemoves dulling residues with maximum respect for the scarred, sensitized cuticle\u003c\/li\u003e\n\u003cli\u003eSulfate free\u003c\/li\u003e\n\u003cli\u003eHelps protect colour radiance\u003c\/li\u003e\n\u003cli\u003e100% vegan\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":47009799078132,"sku":"884486436917","price":59.4,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/8895\/6404\/files\/pureology-sc-sham__20699.1684740261.1280.1280.jpg?v=1760107355"},{"product_id":"pureology-strength-cure-blonde-shampoo-266ml","title":"Pureology Strength Cure BLONDE Shampoo 266ml","description":"\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003ch2 title=\"Strength Cure Blonde Shampoo\"\u003e\u003cstrong style=\"font-size: 14px;\"\u003eRich-lather purple shampoo that tones and fortifies brassy, damaged and lightened hair.\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003ePureology Strength Cure Blonde Shampoo tones and fortifies brassy, damaged and lightened hair with key ingredients Keravis, Astaxanthin, and Purple Orchid toning pigments and a signature aromatherapy blend of Pear, Rose, and Sandalwood. \u003cbr\u003e\u003cbr\u003ePureology is the #1 Professional Color Care Brand in the US* with formulas that are 100% Vegan and free from Sulfates, Parabens, Mineral Oil, Animal Products or by-products, and Animal Testing. Our patented Antifade Complex® is infused into every formula to protect color vibrancy and ensure lasting color payoff. Sunflower Seed, a UV Filter, and Vitamin E fight color-depleting environmental effects while ensuring lasting shine. Our dual-benefit formulas provide color protection and customized care to address individual hair needs. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":47009800061172,"sku":"884486437785","price":59.4,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/8895\/6404\/files\/pureology-scb-sham__07145.1684740236.1280.1280.jpg?v=1760107376"},{"product_id":"pureology-strength-cure-blonde-conditioner-266ml","title":"Pureology Strength Cure BLONDE Conditioner 266ml","description":"\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cp\u003eCreated with violet toning properties, the Strength Cure Best Blonde Conditioner instantly conditions, detangles and tones all shades of colour-treated blonde, highlighted and lightened hair. \u003c\/p\u003e\n\u003cp\u003eFormulated with the Strength Cure Asta Repair\u003cspan\u003e™\u003c\/span\u003e, this toning conditioner for blonde hair moisturises and restores hair by strengthening from root to top for shiny, moisturised hair. Plus, our exclusive AntiFade Complex protects against heat damage and keeps highlights bright and vibrant while refreshing brassy, yellow tones. \u003c\/p\u003e\n\u003cp\u003eDiscover the perfect balance of strength and velvety softness for your best blonde yet! \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cp\u003e\u003cstrong\u003eBENEFITS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePurple conditioner\u003c\/li\u003e\n\u003cli\u003eInstantly detangles and conditions hair\u003c\/li\u003e\n\u003cli\u003eBrightens hair and adds vibrant shine\u003c\/li\u003e\n\u003cli\u003eCreated with violet toning properties\u003c\/li\u003e\n\u003cli\u003ePerfect for all shades of color-treated blonde, lightened, or highlighted hair including lifts, highlights and balayages\u003c\/li\u003e\n\u003cli\u003e100% Vegan\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":47009801208052,"sku":"884486437778","price":59.4,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/8895\/6404\/files\/pureology-scb-cond__97272.1684740213.1280.1280.jpg?v=1760107396"},{"product_id":"pureology-strength-cure-conditioner-266ml","title":"Pureology Strength Cure Conditioner 266ml","description":"\u003cp\u003e\u003cstrong\u003eGentle, rich-lather conditioner that fortifies and helps repair damaged, color-treated hair.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePureology Strength Cure Conditioner fortifies and repairs damaged, color-treated hair with key ingredients Keravis and Astaxanthin and a signature aromatherapy blend of Raspberry, Peach, and Water Flowers. \u003cbr\u003e\u003cbr\u003ePureology is the #1 Professional Color Care Brand in the US* with formulas that are 100% Vegan and free from Sulfates, Parabens, Mineral Oil, Animal Products or by-products, and Animal Testing. Our patented Antifade Complex® is infused into every formula to protect color vibrancy and ensure lasting color payoff. Sunflower Seed, a UV Filter, and Vitamin E fight color-depleting environmental effects while ensuring lasting shine. Our dual-benefit formulas provide color protection and customized care to address individual hair needs. \u003c\/p\u003e\n\u003ch4\u003eBENEFITS\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eFortifying formula helps heal hair for the perfect balance of strength and velvety softness with extraordinary color protection\u003c\/li\u003e\n\u003cli\u003eZeroSulfate, 100% Vegan Formula\u003c\/li\u003e\n\u003cli\u003eAromatherapy blend of Raspberry, Peach, and Water Flowers\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":47009804255476,"sku":"884486436887","price":59.4,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/8895\/6404\/files\/pureology-sc-cond__88290.1684740169.1280.1280.jpg?v=1760107445"},{"product_id":"pureology-strength-cure-miracle-filler-150ml","title":"Pureology Strength Cure Miracle Filler 150ml","description":"\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003ch2\u003ePureology Strength Cure Miracle Filler 150ml\u003c\/h2\u003e\n\u003cp\u003eDiscover soft and shiny hair again with the Strength Cure Best Blonde Miracle Filler Treatment. This daily hair treatment works best on all shades of blonde, highlighted or lifted hair and provides increased strength with continued daily use. \u003c\/p\u003e\n\u003cp\u003eFormulated with Strengthening Keravis, this daily hair treatment helps heal and restore damaged cuticles for stronger, softer hair. Plus, our exclusive AntiFade Complex protects against heat damage and keeps highlights bright and vibrant while refreshing brassy, yellow tones. \u003c\/p\u003e\n\u003cp\u003eDiscover the perfect balance of strength and velvety softness for your best blonde yet! \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBENEFITS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"c-pdp-info__content__item\"\u003e\n\u003cul\u003e\n\u003cli\u003eDaily hair repair blow-dry product\u003c\/li\u003e\n\u003cli\u003eProtects against damage from heat and hot tools for up to 78% stronger hair*\u003c\/li\u003e\n\u003cli\u003eCreated with violet toning properties\u003c\/li\u003e\n\u003cli\u003ePerfect for all shades of colour-treated blonde, lightened, or highlighted hair including lifts, highlights and balayage\u003c\/li\u003e\n\u003cli\u003e100% Vegan\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eLove Perfect 4 Platinum Miracle Filler? Try Strength Cure Best Blonde Miracle Filler for the same great formula but new packaging!\u003c\/p\u003e\n\u003cp\u003e*Hair recovers up to 78% of the strength lost during chemical lightening after one application of Miracle Filler Treatment\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":47009814380788,"sku":"884486437808","price":51.3,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/8895\/6404\/files\/pureology-sc-filler__45197.1618980294.1280.1280.png?v=1760107559"},{"product_id":"pureology-strength-cure-split-end-salve-50ml","title":"Pureology Strength Cure Split End Salve 50ml","description":"\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch2\u003ePureology Strength Cure Split End Salve 50ml\u003c\/h2\u003e\n\u003cp\u003eNourishing treatment with essential nutrients that repairs, strengthens, and protects hair from future damage.\u003c\/p\u003e\n\u003cp\u003eMake split ends smoother and easier to deal with. The Pureology Strength Cure leave-in split-end treatment fortifies and reinforces the cuticle layer of micro-scarred and color-damaged hair.\u003cbr\u003e\u003cbr\u003eStrength Cure features exclusive Asta-Repair with Astaxanthin, a powerful nature-derived antioxidant, plus Keravis, Ceramide and Arginine to help heal and repair damaged, micro-scarred hair. Strength Cure replaces the Cysteine bonds to restore strength and add softness, while exclusive AntiFade Complex protects colour vibrancy. The signature aromatherapy blend is lavender, honey, peach and vanilla.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eBENEFITS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eStrenthening treatment smooths split ends to prevent further damage with extraordinary color protection\u003c\/li\u003e\n\u003cli\u003eZeroSulfate, 100% Vegan Formula\u003c\/li\u003e\n\u003cli\u003eAromatherapy blend of Raspberry, Peach, and Water Flowers\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDirections:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eApply 1 pump in palm and work through towel-dried hair, concentrating on ends. Style as usual.\u003c\/p\u003e\n\u003cp\u003eFor best results, use following the Strength Cure or Strength Cure Blonde haircare systems.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":47010010202356,"sku":"884486437037","price":50.1,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/8895\/6404\/files\/pureology-sc-salve__38385.1618980017.1280.1280.png?v=1760115869"},{"product_id":"pureology-strength-cure-superfood-treatment-200ml","title":"Pureology STRENGTH CURE Superfood Treatment 200ml","description":"\u003cdiv\u003e\n\u003ch2\u003ePureology STRENGTH CURE Superfood Treatment 200ml \u003c\/h2\u003e\n\u003cdiv\u003e\n\u003cp\u003eLeave-in treatment that strengthens and smooths split ends to prevent further damage.\u003c\/p\u003e\n\u003cp\u003ePureology Strength Cure Superfood Treatment repairs and strenghtens damaged, color-treated hair with key ingredients Olive Oil and Goji Berry and a signature aromatherapy blend of Mandarin, Peony, and Jasmine.\u003c\/p\u003e\n\u003cstrong\u003eBENEFITS\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eDeeply fortifying mask helps heal and protect hair for the perfect balance of strength and velvety softness with extraordinary color protection\u003c\/li\u003e\n\u003cli\u003eSilicone-Free, ZeroSulfate, 100% Vegan Formula\u003c\/li\u003e\n\u003cli\u003eAromatherapy blend of Mandarin, Peony, and Jasmine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eApply a quarter-sized amount to shampooed hair, focusing on the midlengths and ends. Gently massage through hair. Wait 5 minutes. Rinse. For best results, use following the Strength Cure, Strength Cure Blonde, or Pure Volume haircare systems.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003eLeaves hair looking and feeling stronger\u003c\/li\u003e\n\u003cli\u003eGoji Berry Extract protects hair from further damage\u003c\/li\u003e\n\u003cli\u003eOlive Oil repairs damaged hair\u003c\/li\u003e\n\u003cli\u003eSilicone-free\u003c\/li\u003e\n\u003cli\u003e100% Vegan\u003c\/li\u003e\n\u003cli\u003eAntifade Complex®\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDirections:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eApply a quarter sized amount of Strength Cure Superfood Treatment to wet, freshly shampooed hair. Leave on for 5 minutes. Rinse\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003ePro tip: place the client under a warm dryer for 20 minutes for maximum treatment benefits.\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":47010010398964,"sku":"884486437839","price":59.4,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/8895\/6404\/files\/pureology-sc-superfood__30437.1618980142.1280.1280.png?v=1760115890"},{"product_id":"pureology-strength-cure-dream-healer-serum-100ml","title":"Pureology Strength Cure Dream Healer Serum 100ml","description":"\u003cp\u003eRestore hair to its virgin-like strength with every drop. The \u003cstrong\u003ePureology Strength Cure Dream Healer Serum\u003c\/strong\u003e is a weightless, nourishing serum designed for damaged, color-treated hair. It seals split ends, adds long-lasting shine, and reduces breakage by up to 85%* while offering heat protection up to 230°C. Infused with lactic acid, amino acid, and citric acid to smooth, strengthen, and protect strands from future damage. Enjoy the delicate fragrance of bergamot, jasmine, and amber with every use.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey benefits:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eReduces breakage by 85%*\u003c\/li\u003e\n\u003cli\u003eSeals split ends and smooths cuticle\u003c\/li\u003e\n\u003cli\u003eProvides heat protection up to 230°C\u003c\/li\u003e\n\u003cli\u003eControls frizz and enhances shine\u003c\/li\u003e\n\u003cli\u003eVegan formula, free from parabens and mineral oil\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eApply 1-2 pumps to dry or damp hair\u003c\/li\u003e\n\u003cli\u003eWarm in hands and spread evenly through mid-lengths to ends\u003c\/li\u003e\n\u003cli\u003eDo not rinse. 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The sulfate-free purple shampoo helps tone blonde and lightened color-treated hair and neutralizes ashy, brassy tones while the toning purple conditioner provides ultimate strength and moisture to damaged hair.\u003c\/p\u003e\n\u003cp\u003eFormulated with the Strength Cure Asta Repair™, this purple shampoo and toning conditioner duo also strengthens and rebuilds damaged, brittle hair while preventing dryness and further breakage for shiny, moisturized hair. Plus, our exclusive ANTIFADE COMPLEX® protects against heat damage and keeps highlights bright and vibrant while refreshing brassy, yellow tones.\u003c\/p\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":47292666675444,"sku":null,"price":112.2,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/8895\/6404\/files\/PureologyStrengthCureBLONDEShampoo_ConditionerBundle.jpg?v=1762744535"},{"product_id":"pureology-strength-cure-shampoo-conditioner-bundle","title":"Pureology Strength Cure Shampoo \u0026 Conditioner Bundle","description":"Bundle contains:\n\n1 x Pureology Strength Cure Shampoo 266ml\n1 x Pureology Strength Cure Conditioner 266ml\n\nImprove micro-scarred and severely damage hair with Strength Cure's repair and restorative ingredients. Pureology Strength Cure repair and strengthening shampoo and conditioner deliver.\n\nUsing exclusive Asta-Repair with Astaxanthin, a powerful nature-derived antioxidant, as well as Keravis, Ceramide and Arginine, the system fortifies and heals colored hair while also adding softness and protecting color vibrancy via Pureology ANTIFADE COMPLEX®.","brand":"Pureology","offers":[{"title":"Default Title","offer_id":47292956410100,"sku":null,"price":112.2,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/8895\/6404\/files\/pureology-sc-bundle-1__17755.1684738786.1280.1280.jpg?v=1759292798"},{"product_id":"pureology-strength-cure-hair-treatment-mask-250ml","title":"Pureology Strength Cure Hair Treatment Mask 250ml","description":"\u003cstrong\u003ePureology Strength Cure Hair Treatment Mask 250ml\u003c\/strong\u003e is a rich, repairing treatment designed to restore strength, softness, and resilience to damaged or colour-treated hair. This luxurious vegan formula works to reduce breakage, improve manageability, and deliver long-lasting smoothness, leaving hair healthier and stronger from the first use.\n\n\u003cp\u003e\u003cstrong\u003eKey benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eProvides up to 72 hours of softness and smoothness\u003c\/li\u003e\n  \u003cli\u003eStrengthens hair and reduces breakage\u003c\/li\u003e\n  \u003cli\u003eLeaves hair up to 2x stronger after one use*\u003c\/li\u003e\n  \u003cli\u003eImproves manageability and control\u003c\/li\u003e\n  \u003cli\u003eDelivers 15x easier detangling*\u003c\/li\u003e\n  \u003cli\u003eIdeal for damaged and colour-treated hair\u003c\/li\u003e\n  \u003cli\u003e100% vegan and colour-safe formula\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAfter shampooing, apply evenly to clean, damp hair\u003c\/li\u003e\n  \u003cli\u003eFocus on mid-lengths and ends\u003c\/li\u003e\n  \u003cli\u003eLeave on for 3–5 minutes\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly\u003c\/li\u003e\n  \u003cli\u003eUse weekly or as needed for intensive repair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eFAQs\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eIs this mask suitable for severely damaged hair?\u003c\/strong\u003e\u003cbr\u003e\nYes, it is specifically formulated to repair and strengthen damaged or over-processed hair.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eCan I use this on colour-treated hair?\u003c\/strong\u003e\u003cbr\u003e\nYes, it is colour-safe and helps protect while restoring strength and softness.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow often should I use this mask?\u003c\/strong\u003e\u003cbr\u003e\nUse once or twice weekly, or more often if your hair needs extra repair and nourishment.\u003c\/p\u003e\n\n\u003cp\u003e\u003csmall\u003e*When used with Strength Cure Treatment Mask vs. non-conditioning shampoo.\u003c\/small\u003e\u003c\/p\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":48105424519412,"sku":"884486530080","price":66.6,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/8895\/6404\/files\/Pureology-2025-Ecom-ATF-Strength-Cure-Treatment-Mask-1_Packshot.webp?v=1778469354"}],"url":"https:\/\/hairplus.co.nz\/collections\/pureology-strength-cure.oembed","provider":"Hair Plus ","version":"1.0","type":"link"}