{"product_id":"joico-blonde-life-colour-enhancing-masque-150ml-violet","title":"Joico Blonde Life Colour Enhancing Masque 150ml - VIOLET","description":"\u003cp\u003eAchieve your ideal shade of blonde with \u003cstrong\u003eJoico Blonde Life Colour Enhancing Masque - Violet\u003c\/strong\u003e, a deeply nourishing, color-depositing treatment designed to neutralize unwanted warmth and yellow tones. Infused with luxurious Monoi and Tamanu Oils, this masque hydrates, strengthens, and protects hair while enhancing your cool blonde tone. With color enhancement lasting up to three washes*, it’s your go-to for vibrant, brass-free locks.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eColor Perfection:\u003c\/strong\u003e Neutralizes brassiness and yellow tones for a flawless cool blonde finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong-Lasting Results:\u003c\/strong\u003e Maintains vibrant blonde tones for up to three washes*.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e Reduces breakage by 60% in a single use**.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Hydration:\u003c\/strong\u003e Leaves hair feeling soft, nourished, and hydrated.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproved Manageability:\u003c\/strong\u003e Helps detangle hair and boosts shine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePETA Certified:\u003c\/strong\u003e Global Animal Test-Free.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eKey Ingredients:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMonoi Oil:\u003c\/strong\u003e A luxurious blend of Coconut Oil and Tahitian Gardenia Flower that fights frizz, boosts shine, and protects against environmental damage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTamanu Oil:\u003c\/strong\u003e Rich in Omega-6 and -9, deeply hydrates hair, enhances shine, and prevents brittleness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eArginine:\u003c\/strong\u003e A naturally occurring amino acid that strengthens hair from the inside out.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmart Release Technology:\u003c\/strong\u003e Continuously delivers healthy hair ingredients to protect against recurring damage.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\u003col\u003e\n\u003cli\u003eApply to clean, damp hair after shampooing with Joico Blonde Life Shampoo.\u003c\/li\u003e\n\u003cli\u003eDistribute evenly through mid-lengths and ends.\u003c\/li\u003e\n\u003cli\u003eLeave on for 2-5 minutes depending on the desired intensity.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly.\u003c\/li\u003e\n\u003cli\u003eUse as needed to maintain your ideal blonde tone.\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003e\u003cstrong\u003ePro Tip:\u003c\/strong\u003e\u003cbr\u003ePair with Joico Blonde Life Shampoo for optimal results and longer-lasting color enhancement.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFAQs:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCan this masque be used on natural blonde hair?\u003c\/strong\u003e\u003cbr\u003eYes, it’s suitable for both natural and color-treated blonde hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow often should I use this masque?\u003c\/strong\u003e\u003cbr\u003eUse as needed to maintain your desired cool blonde tone.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWill it make my hair dry?\u003c\/strong\u003e\u003cbr\u003eNo, the nourishing formula hydrates and conditions hair, leaving it soft and manageable.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs it safe for color-treated hair?\u003c\/strong\u003e\u003cbr\u003eAbsolutely! It’s designed to maintain and enhance color-treated blonde tones.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDoes it work on silver or grey hair?\u003c\/strong\u003e\u003cbr\u003eYes, it helps neutralize unwanted yellow tones in silver and grey hair as well.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":47012608409844,"sku":"074469539746","price":36.37,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/8895\/6404\/files\/17064__54425.1733867378.1280.1280.jpg?v=1760178004","url":"https:\/\/hairplus.co.nz\/products\/joico-blonde-life-colour-enhancing-masque-150ml-violet","provider":"Hair Plus ","version":"1.0","type":"link"}