{"product_id":"pureology-strength-cure-hair-treatment-mask-250ml","title":"Pureology Strength Cure Hair Treatment Mask 250ml","description":"\u003cstrong\u003ePureology Strength Cure Hair Treatment Mask 250ml\u003c\/strong\u003e is a rich, repairing treatment designed to restore strength, softness, and resilience to damaged or colour-treated hair. This luxurious vegan formula works to reduce breakage, improve manageability, and deliver long-lasting smoothness, leaving hair healthier and stronger from the first use.\n\n\u003cp\u003e\u003cstrong\u003eKey benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eProvides up to 72 hours of softness and smoothness\u003c\/li\u003e\n  \u003cli\u003eStrengthens hair and reduces breakage\u003c\/li\u003e\n  \u003cli\u003eLeaves hair up to 2x stronger after one use*\u003c\/li\u003e\n  \u003cli\u003eImproves manageability and control\u003c\/li\u003e\n  \u003cli\u003eDelivers 15x easier detangling*\u003c\/li\u003e\n  \u003cli\u003eIdeal for damaged and colour-treated hair\u003c\/li\u003e\n  \u003cli\u003e100% vegan and colour-safe formula\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAfter shampooing, apply evenly to clean, damp hair\u003c\/li\u003e\n  \u003cli\u003eFocus on mid-lengths and ends\u003c\/li\u003e\n  \u003cli\u003eLeave on for 3–5 minutes\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly\u003c\/li\u003e\n  \u003cli\u003eUse weekly or as needed for intensive repair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eFAQs\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eIs this mask suitable for severely damaged hair?\u003c\/strong\u003e\u003cbr\u003e\nYes, it is specifically formulated to repair and strengthen damaged or over-processed hair.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eCan I use this on colour-treated hair?\u003c\/strong\u003e\u003cbr\u003e\nYes, it is colour-safe and helps protect while restoring strength and softness.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow often should I use this mask?\u003c\/strong\u003e\u003cbr\u003e\nUse once or twice weekly, or more often if your hair needs extra repair and nourishment.\u003c\/p\u003e\n\n\u003cp\u003e\u003csmall\u003e*When used with Strength Cure Treatment Mask vs. non-conditioning shampoo.\u003c\/small\u003e\u003c\/p\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":48105424519412,"sku":"884486530080","price":66.6,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/8895\/6404\/files\/Pureology-2025-Ecom-ATF-Strength-Cure-Treatment-Mask-1_Packshot.webp?v=1778469354","url":"https:\/\/hairplus.co.nz\/products\/pureology-strength-cure-hair-treatment-mask-250ml","provider":"Hair Plus ","version":"1.0","type":"link"}