Redken Acidic Bonding Concentrate 24/7 Night & Day Serum 100ml

An intensive leave-in treatment designed to repair and protect processed, damaged hair around the clock. The Redken Acidic Bonding Concentrate 24/7 Night & Day Serum delivers powerful bond repair, hydration, and anti-frizz benefits whether used overnight or throughout the day. Infused with a calming lavender scent, this lightweight serum strengthens hair, reduces breakage, and leaves it visibly healthier in just 24 hours. Suitable for all hair types, including color-treated hair, this serum defends against heat damage, environmental stressors, and daily wear for smoother, softer strands.

Key benefits:

• Repairs and strengthens damaged, processed hair overnight and throughout the day
• Delivers 9x stronger hair and 3x more hydration
• Reduces breakage by up to 89% and frizz by 72% after 8 hours
• 92% of users reported hair looked and felt healthier in 24 hours
• Helps maintain and protect color-treated hair
• Shields hair from daily heat styling and environmental damage
• Features a soothing lavender fragrance for a relaxing nighttime routine
• Leave-in formula suitable for all hair types

How to use:

• Step 1: Cleanse hair using Acidic Bonding Concentrate Shampoo & Conditioner or 5-Minute Mask.
• Step 2: Apply a quarter-sized amount of the 24/7 Serum to clean, damp or dry hair. Add more as needed. Do not rinse.
• Night Use: Apply generously to mid-lengths and ends before bed for intensive overnight repair and hydration.
• Day Use: Use as a daily leave-in serum to reduce frizz, enhance shine, and protect from damage.

FAQs
Is this serum safe for color-treated hair?
Yes, the 24/7 Night & Day Serum is formulated to be safe and effective on color-treated hair.

Can I use this product both day and night?
Absolutely. It’s designed for 24/7 care—use it at night for deep repair and during the day for shine, frizz control, and protection.

Do I need to rinse it out?
No, this is a leave-in treatment. Apply and style as usual—no rinsing needed.

Can I apply it to dry hair?
Yes, the serum can be used on both damp or dry hair, depending on your routine and needs.

Does it leave hair feeling oily or heavy?
Not at all. The lightweight, non-greasy formula absorbs quickly, leaving hair soft and manageable.